You’ve heard the phrase “make a name for yourself” right?

Well, translated into today’s world it means make a BRAND for yourself.

It doesn’t matter if you are a large corporation, a mid-size company, or a one person show…you have a brand.

Look, there is a lot of talk about branding today…and the reality is that it’s much, much more than a logo, a tagline, and picking out your colors.

It’s about consciously defining:

You may be wondering who am I to talk about branding and reinvention?

Well, here’s how I see it:  Branding and reinvention are processes that are highly individualistic in nature and you will hear many opinions and discussions on how to do it ‘correctly’.  In reality, there are many moving parts to creating a brand that sizzles for you and my expertise focuses on the inside work of branding and clarifying who you are and what you offer.

In my many years as a teacher and then a solopreneur running a  life/career coaching business, the common thread I see is that most of us don’t get in the trenches with branding and reinvention.  In other words, we skim the surface and focus on things like colors, a logo, a tagline, and recreating and reinventing the outside (all very important!), but the Core Essence is really where your brand is anchored and where your real story takes place.

Drowning in a sea of sameness is discouraging isn’t it?  Wouldn’t it be like a breath of fresh air to know that your strengths, talents, and very best qualities are front and center…representing you in a confident, effortless, and authentic way?

left brain strategy+right brain creativity=a powerful brand with pizzazz+

You want to powerfully connect with your audience, define yourself as an authority in your field, and as an expert in what you do…you want to own who you are!  You want to cut through the online noise to ‘rock your quirk’ and differentiate yourself from every other person out there.

Here’s What I Know:

Your brand has already been created…either by your purposeful design or by someone else

When you don’t brand yourself…guaranteed someone else will

Brands elicit strong feelings and emotions

Developing a brand is showcasing, in the very best way, your personality and essence

Branding is about creating connections and developing relationships

Branding is about being the Author of YOU

“A Brand Is A Reason To Choose”~ Fred Burt, Siegel+Gale

I invite you to join me for the “Four Week to Refresh Your Brand” class.  A fun and interactive teleclass where we will dig deep to recreate who you are, what you offer, why it’s important, and how to rock it now that you’ve found it!

What This Class Will Do For You:

Craft Your Brand -
4 Week Interactive Class

Here’s What You Get

• Four 60 minute classes
• Exercises and activities to spark your curiosity and get your creative juices flowing
• Q&A time to review concepts and get feedback
• A Facebook group to connect with others
• Access to class audios (no worries if you miss a class)

Class Schedule:

Thursdays, Oct. 6, 13, 20, 27 at 2:00 PM EST (11:00 AM PT)

Curriculum:

• Define and Clarify What A Brand Is
• Why Everyone Needs A Brand
• Introduction to Brand Archetypes
• What Does Your Brand Say…and What Do You Want It To Say
• Defining Your Value Proposition
• Designing Your Audience Experience

Because this is a new class that I am teaching for the first time, I consider it a ‘beta’ class.  This means that you reap the benefits of extremely affordable content and teaching.  This class is designed to be an introduction to the branding process and give you the building blocks to start creating a brand that is a true and authentic representation of you.

Cost:

$79.00