Staying In Your Lane

On this week’s Episode of Brand Wednesday Wisdom, it’s all about focusing on YOU and YOUR business.

Here’s Your Recap:

When you stay in your lane, there isn’t any time to worry about what someone else in your industry is doing. You have your head down doing the work, which is key in positioning yourself as an expert and solidifying your brand credibility.

Here’s how to do it:

Commit to your business and what you want your business to achieve.

This commitment is so essential because you treat your business like a business and not just a passion project. Yes, love your work, but also don’t forget that you want to make money doing this work…it is a business.

Dedicate yourself to a singular focus and master it.  Too many service-based entrepreneurs are focused on too many things. Diffused focus=diffused results. Get your Core Offer down and then create systems around it.

Know when to pivot. There is no substitute for doing the right things at the right time. Want to create a course…great, have you taken the time to build a community that wants it? Have you given yourself enough time to see if something will work?

If you are buying into the idea that 6 and 7 figure entrepreneurship is easy, you’re buying into the wrong thing. Building the fundamentals of your brand and business is what will eventually create ease, but there is a lot of work and effort involved.

Surround yourself with like-minded people. We can get stuck in our entrepreneurial bubble and having the support and encouragement from peers and colleagues is priceless. You can’t do this by yourself.

Learn, but don’t forget to implement what you’re learning. Often when we go into learning mode, we start comparing where we are to where someone else is…run your race and design your success on your terms.period.

If you’re tired of doing this entrepreneurial gig by yourself, I get it, and I can tell you that I experienced the most growth and action when I participated in a mastermind experience.

Which is why my partner in Her Influential Brand and myself have created the six month Her Influential Brand Mastermind Experience. If you’re ready for support, focus, implementing the right strategies at the right time, then this opportunity is for you.

We’re getting started soon and have limited openings for this intimate group experience.

Let’s do this!