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Staying In Your Lane

Branding business

On this week's Episode of Brand Wednesday Wisdom, it's all about focusing on YOU and YOUR business. Here's Your Recap: When you stay in your lane, there isn't any time to worry about what someone else in your industry is doing. You have your head down doing the work, which is key in positioning ...

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Right Sizing Your Business and Brand

Branding business

The RECAP: On this episode of Brand Wisdom Wednesday, I'm talking about the idea of "right-sizing" your business. Due to a tech glitch (of course!) the first video cut out, so this was picking up where I left off on Take 2...(and yet, she persisted!). Here are your KEY takeaways from this ...

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Oprah's Golden Globe Speech and Your Brand

Branding business Personal Brand

    Here's your recap: Oprah's speech during the Golden Globes galvanized people (so much so that it generated 'the talk'...you know the one where Oprah becomes Madame President). If you haven't seen it or read it, just google Oprah's Golden Globe speech and you'll find it. While ...

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Rebrand or Refresh? The Key Questions You Need To Know

Branding business Her Influential Brand

RECAP: The Key Questions You Must Answer Before You Start Rebranding   1. Has your mission changed?  In other words, do you still believe in the current work you do and why it's important to your Right People   2. Has your audience changed? Often your ideal client profile ...

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