Yesterday I was looking through the one closet looking for photos of my youngest as he prepares for a trip down the aisle in a few weeks and I came upon a box of old CDs.

I’m an eclectic music lover and there was everything from Lenny Kravitz to Garth Brooks in there. As I immediately got distracted from looking at photos and started looking through this box of CDs, it was like taking a trip down memory lane (great music does that doesn’t it?).

Dipping way back in the time machine I found one of my favorite CDs from 1984…The Judds (Wynonna and Naomi), WHY NOT ME?

I loved the Judds (still do actually) and I played this CD endlessly back in the day (I was not much more than a toddler…j/k).

And of course, one of my favs off the CD was the title track, WHY NOT ME?

Catchy, easy on the ears, and a great song to belt out in the car (if one were to do something like that), I always felt a deep affinity to this song and I don’t think I realized until now why.

IT’S THE MESSAGE OF THE SONG

Now the story of the song was about unrequited love and why the dude wasn’t seeing the girl right in from of him, but the message goes deeper than doesn’t it?

WHY NOT ME?

or more to the point, why not you?

Why not have the success you desire?

Why not make the impact you want to make?

Why not step into your greatest self?

Why not make your dreams reality?

Why not OWN your gifts and talents?

Why not amplify all the best you have to offer?

Why shouldn’t YOU be the only choice for your Right People?

Why not you shining as bright and big as you want?

WHY NOT YOU?

One of the most important questions that we are asked is what is our WHY?

We’re driven to answer what our Why is around what we do and what we want.

BUT

we also need to answer the question of WHY NOT?

Because therein lies what we believe is stopping us. 

This is why your Brand is so important. It answers these questions and doesn’t let you forget it for a minute.

Why not you, right here, right now

Can you tell me why not you?