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Blog

Brienne's Story

Blog

172 Units of blood in 18 hours 100 pounds of blood products 14 vascular coils 5 days in the ICU 4 surgical teams 4 surgeries in 15 hours 4 massive transfusion protocols 1 resuscitation 1 perfect baby 1 beloved daughter   Imagine the despair standing in the ICU ...

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How Primal Is Your Brand?

Blog Branding

Back in 2010, I was just cutting my teeth on being a Personal Brand Strategist. I was connecting with colleagues, learning everything I could (and testing it out), taking online programs, and of course, spending many a late night consuming books about having a Brand, branding, and what all of ...

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How to Find Your Brand Message

Blog Branding

I could tell I was frustrating the hell out of her and yet I continued to push... That's too long, distill it down further She tried again... Nope, still too long, try again "This is hard!" she declared In my cryptic Alchemist/Sage-y voice I said "It's only as hard as you make ...

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Are You and Your Clients the Perfect Match?

Blog Branding

You hang up the phone and you're grinning from ear to ear. You are literally buzzing because you and your Client have just had a great Session. You check your calendar because you cannot wait to check on her progress and talk with her again. You know you've done your best work and your Client knows ...

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The Voice and Your Brand Voice

Blog Branding

I am a huge fan of the show The Voice. I love that the first impressions of the singers are of their voice and not what they look like. It's an intriguing concept and one that has been very successful for NBC. Of course much of The Voice's appeal is found in the coaches who guide the aspiring ...

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